The first new location will welcome customers on 16 July at Oriente Green Campus, followed by a second opening on 22 July at Spacio Shopping. Both stores will be open daily from 10am to 10pm, offering the full range of products the brand has become known for.

The latest openings further strengthen NORMAL's presence in the busy Parque das Nações area, making it easier for people living, working or visiting the district to shop at the popular retailer.

Since arriving in Portugal in 2022, NORMAL has attracted a loyal following thanks to its mix of well-known international brands, viral social media products and everyday essentials sold at consistently low prices. Shoppers can browse everything from skincare, makeup and haircare to household cleaning products, snacks and drinks, with new items arriving regularly.

One of the chain's distinctive features is its maze-like store layout, designed to encourage customers to explore every aisle and discover new products during each visit.

To celebrate both openings, NORMAL will also host special launch-day activities, including games, prize wheels and the chance to win gift cards.

"We're delighted to continue growing in Portugal," said Isabel Balsas, Country Manager of NORMAL Portugal. "The positive response from Portuguese customers has been incredible, and these new stores allow us to be even closer to them while offering a fun and different shopping experience."